Average Reviews:
(More customer reviews)I've used editions of this book as a course text for three terms of my business communications course at a local community college. Most of my students have little work experience with larger, more complex organizations. The book provides excellent chapter-based surveys of different organizational structures, personal communication styles, as well as the more common discussions of cultural differences, informative and persuasive presentations and interviewing. It provides pretty good, though technically marginal, media support on CD ROM.
The weak points? You'll need to supplement with materials on basic writing skills if that's a need, and there isn't much on quality teams, an important part of contemporary business communications. Some of the discussions are a little tedious and, to me, inaccurate (beware Situational Leadership), but better than most texts overall. After I looked at the other available texts, I plan to use it again this term, .
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